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Review of the Catersource 2011 Trade Show

If you are involved in on/off-premise catering you must attend the annual Catersource conference and trade show in Las Vegas, NV.

I started to write this post the day after attending — however I have been consumed with several large and demanding projects. So here we go!

With very limited time this year – March 1st I headed out early Tuesday morning driving East across the barren Mohave desert towards the new city of lights — during the transition from a dark night to an Electra dawn.

With the windows rolled down, breathing in brisk desert air and listening loud to; The Ramon’s, Pink Floyd, Puccini, Sinatra, Country and some new electronica dance music while channel surfing thru an extensive menu on Satellite radio. This made the long drive pass quickly!

Industry trade shows and gatherings such as Catersource, are a rich depository of industry related information, education, relationships fostering experiences, and a library of trivia.

Later at some opportune moment – what was collected is called upon and used in some purpose, often not for the intended purpose. Basically you get to see a lot of new and very cool ideas, concepts and interesting people. I constantly found the long time pros helping newer players to excel!

What did I see that was new and or interesting to an information and idea junkie like me and perhaps you?

I started at one end of the trade show floor going aisle to aisle and booth to booth finishing as the doors were closing and people where preparing for the spectacular Tuesday night party.

After so many sales reps are asking the usual monotonous, “How are you?” I cut to the chase by asking, “What’s new? What’s unique?” Usually followed with “What are people attending the show finding interesting in your booth or with your company or products and services?” and the inquisitive “How does you product, compare to brand X.”

That’s the point where we get down to business and have an information exchange and usually learn something useful.

Setting aside the wonderful suppliers for a moment, it was really great to meet the people attending. Some I have been exchanging emails with – as readers of this blog, some new — we just met for the first time while scoping out a booth or demonstration — all united with a common cause to get better at catering!

Here is some of what I saw and found interesting at the trade show. You may already know about these ideas, perhaps you will find some new here!

Art of Flame "Fire on Water"

Art of Flame    www.artofflame.com 

Fire on Water!

As you may know, I’m big on “function over fashion” any day of the week – however the flame floating on water in a glass container, takes the prize this time.

Medrith Nolan, the inventor is a chemist. She figured how to make a unique safe, visually stunning multipurpose decorative flame. Her creation is simple, intriguing and so safe — it often passes the open flame limitation with ease.

I had a great chat with her and applaud her for turning her idea into a success! Yes she has some new design coming out – so don’t wait. Now you can make use all those glass vases collecting dust in the warehouse.

I expect to see her floating flame creation gracing tables at events and talked about widely.

 Vikki Smyth   www.vikkismyth.com 

Vikki is my favorite designer for working with acrylics in all shapes, colors, sizes. Jackie has managed blend the gray area of function over fashion, always with stunning results. She is simply the best for “floating food in the air concept.”

You will find she is full of energy, passionate with her infectious enthusiasm — morphing science, craftsmanship, and art into some really amazing wow attention-getting designs. Everyone I’ve sent to her for solutions and products over the years is always satisfied!

Black or white Honeycomb is her newest design — which can create a “vertical bento box” display. There are lotsa’ combinations that make this a crowd pleaser for displaying Hors d’oeuvre, Tapas (Small Plates), Dim Sum and Desserts.

ISI North America    www.isinorthamerica.com

Carol Kentis was showing off new “carbonator” aka as the “twist & spakle.”

Thru some incredible end of show discounting — I picked up a new “Twist and Sparkle” unit and a Thermo Whip Plus.

Already I have put the “Twist & Sparkle” to good use pumping CO2 into wide variety of beverages — all were great over-the-top experiences.

This has been a great hit at several parties carbonating a variety of juices; cranberry, orange, apple, pineapple rum, coconut milk, mango, guava, grape juice. I have been giving this puppy a work out. Jack Daniels, a few dashes of Reagan’s #6 orange bitters chilled and carbonated became very popular at one party for toasting shots — fizzy cosmopolitans at another. Lemon infused sparkling water at another. Adding air makes a difference.

Thermo Whip Plus

The thermo whip Plus is more than a whip cream on demand maker. Fresh whipped cream is always enjoyed for a high end coffee or dessert bar.

Warm Bailey’s Irish Cream foam was hit at St. Patrick’s Day parties.

However the optimal applications for the Thermo Whip Plus are far more exciting — especially when you blend in lessons learned from macro-gastronomy.

I have been fooling around separately with warm beet, carrot, sweet potato, and green pea foam to dress plates – an airy tempura bather with great success and I even experienced a few food fatalities. The Thermo Whip Plus – as the name implies is insulated — so dressing up warm plated food on a fast-moving plating line with a hot sauce-foam is a breeze and will keep you outta’ the weeds!

I’m on mission to create some tasty soy-based foam for those lactose intolerant and hard-core vegans. If you have ideas — let me know. I promised my newest “BFF’s” at ISI, that I would share and post my research so that others can benefit!

BTW I’ll being writing more extensive posts on these wondrous culinary tools here at the blog soon.

Sunkist Bar Buddy

Sunkist Bar Buddy

        www.sunkistresearch.com/index.php?mod=product&id_prd=510&idctg_prd=67

Sunkist Bar Buddy has been around some time, an indispensable tool for high volume consistent cutting (sectional) of wedges and slices of apples, oranges, lemons, limes and tomatoes.

What’s new? Additional blades such as the 10 piece wedge. The new 10 wedge blade saves you money on bar garnishes and is absolutely perfect for cutting lime wedges for small tacos. Besides the 10 wedge sized lime wedge fits better in the top of a bottle of Corona beer.

Cutting limes for bar service often is often delegated to on-site bartenders. Really the preparation ought to be preformed by the kitchen or select staff — so that lemons and limes and other drink garnishes are prepared properly saving time, keeping on-site labor in check and maintain consistency and quality of cutting.

Bamboo Imports         www.bambooimports.com 

Extreme customer driven picks and skewers created from bamboo. Losta’ colors, styles, shapes, great service.

While talking with Ryan Young, he showed me several examples of customer wish created products. Ryan explained, “Caterers are in the food serving and entertaining business. We’re in the sourcing and production business to support caterers. Most of our products were created by requests from caterers. We’re always on the look out for new requests.”

Fresh White Endive

California Vegetable Specialties      www.endive.com

Belgian endive has been used number of times as an edible transport vessel-carrier for a large variety of toppings.

When I asked what’s new “Humus bars” was the reply. With so many variations on flavored humus there certainly is potential. Great ideas on how to use endive at the site above.

Belgioioso Cheese         www.Belgioioso.com 

Famous for their authentic Italian style cheeses — especially the mozzarella sheets — was another visit after the endive booth. So with the new concept of humus bars, so I asked, “Why not soft cheeses?”

Belgioioso creates 12 different flavors of soft cheese that when formed as cannels or piped would sit nicely in the endive. So another food presentation idea worth considering.  

Big Ass Fans New Pivot 180

 

I have been an advocate for several years. The fans do the trick of moving large volumes of enough air at low speed to lower temperature.

Showing off a new Pivot 180º Fan, that will be great for cooling event and kitchen-cooking-preping tents during warmer periods.

  

Blaze Products            www.blazeproducts.com

New clear container, looks cool behind glass blocks supporting a warming griddle because you don’t see the container. Another nice plus is that you can actually see how much fuel is left.

So instead of tossing ½ used fuel cans at the end of an event, cap’em and use the remaining fuel next time, you’ll same money and help the environment.

 

The new chork: a blend of chop sticks and a fork The Chork http://www.thechork.com The Chorkä is quite an idea blending a fork and chopsticks together. How many events do you take tons of forks and chopsticks for Asian food? The Chork solves the problem with one utensil that will certainly be a popular topic of conversation.I have another idea for the Chork -- which I’ll reveal in another blog post!Electric Buffet Burners

Buffet Burners    www.buffetburners.com

Bob Feaglery enlightened me about the applications, ease and smart use of this electric chafing dish heaters for adopting existing chafing dishes. Using existing chafing dishes is the key point here.

As you know many,  historical sites, office buildings, and venues prohibit any open flames – so instead of buying new electric only chafer dishes — adopt these heaters to your existing rectangular and round chafers.

The heaters meet the no open flame requirement and from further discussion if you are at a venue on a regular basis — I suspect the operating cost and safety consideration beats using the canned fuel.

 

 

Caviar Specification Tool Kit

Chef Rubber   www.chefrubber.com

Chef rubber is a great resource for macro gastronomy, tools, specialty pastry ideas. It was a lot of fun to see some many items — get your hands on them and ask questions about use. The staff was such a treat to answer questions and offer ideas!

If you have been thinking about adding Caviar spheres or perls to dishes or cocktails and weren’t quite sure where to start, this is the place. Order the Caviar Specification Tool Kit and start making tasty luscious pearls right away.

I have been looking at using round silicone molds to use to make ice spheres for drinks for specialty bars such as Scotch bars. The round sphere melts slower — so the cocktail is cooled and not watered down.

I found a 2” dia. silicon sphere mold here that’s perfect for a whisky bar.

Creations in Lucite     www.creativecoverings.com

Edgy display and in clear, opaque, black plastic and a willingness to  customize.

Demarle   www.demarleusa.com

Food grade fiberglass and silicone molds-shapes for well; butter, sorbet, chocolate, ice cream, bread, mac & cheese bites and more. This is one of those thrust your imagination into overdrive for possibilities companies.

I’m not a big pastry maker. However I often marvel at the creations, and am always borrowing techniques and ideas for other and cocktail creations and enhancements.

Sterno    www.sterno.com

“Flame on!”

New Sterno Jet Burner

Sterno was showing off their new Jet burner. This innovation will be outstanding for certain stations where portable fast heat is needed to finish off dishes that also has stylish form.

New Sterno Torch

The new torch was also on display. Seems the days of carmelizing desserts and such with my plumbing torch are coming to a close. The canisters use the same fuel source as the butane stoves.

Xroads Philippine Sea Salts             WWW.Philippineseasalts.com 

An informative chat with Lennie who founded the company. Her sources follow traditional sea salt farming practises long time in the making. The taste of her salts were fresh and clean!

I have been considering using finishing and or premium sea salts as lead generation offers or gifts to select clients packaged in special vessels. The different textures, flavors and colors is certainly appealing especially when finishing seafood dishes. Xroads has some truly unique bamboo packaging.

I learned that all sea salts are to be labeled with a notice about possible allergic relations to shell fish. Often sea salts contain some trace amounts of what causes a reaction. There’s nothing like a guest experiencing anaphylactic shock to dampen the enthusiasm for a party.

Mini Push Up

J.B. Prince    www.jbprince.com

Another kid in candy store moment with lotsa’ things — hard to find, unique culinary tools, and I didn’t have to travel to Manhattan. The booth staff was as always very helpful answering questions, and explaining new and different applications. What a joy!  

JB Price has the new push ups cups in two sizes that have become so popular for breakfast, snacks and desserts!

Vanillaness at it's best!

Nelson-Massey Vanilla     www.nelsonmassey.com

Beth was a real treat to talk with. I received an in depth education on vanilla —  a spirited debate concerning vanilla from Tahiti and New Guinea or Mexico, plus a review of some other new flavorings and extracts – which I will be experimenting with shortly.

Sensational vanilla flavoring that fills your mouth with wholesome “vanillaness” Ummmm so good!

Pick On Us   www.pickonus.com

There was the book: “Stick It, Spoon It, Put It In a Glass” signing with chef Eric B LeVine, certainly a masterpiece to add to your culinary library.

There was large display of so many different ways to secure and transport food; picks, skewers, stirrers, etc. of all types of color and shape and design.

3M

New “Scratchless” stainless steel scouring pads — that doesn’t leave marks on stainless steel. Essential for cleaning stainless steel display items that have accumulated crud – you know the kind where the only grime removal tools left are harsh chemicals or elbow grease.

New Safe Tray

Safe Tray                 www.safetrayproducts.com 

There was two nice lassies from Scotland. One was Alison Grieve, the inventor who was was pitching in a very charming way her new Safe Tray.

The Safe Tray I believe, has great promise.  The collapsible handle on the bottom is perfect for learning balance, stacking and a few new magic tricks and navigating thru crowds that have been happily drinking. see the video at YouTube: http://www.youtube.com/watch?v=SSgayqzrcks

Safe tray is “spot on” for training new inexperienced staff to hold, balance, serve and clear tables with a tray. We had good a good chat about establishing distribution and learning to drive on the “right” side of the road. I plan on using he trays for training new staff soon. I wish them well!

Must Have Sklips

Skipco    www.sklipco.com

I have seen the ads for the sklips™. This was the first time I could actually get my hands on them. A simple, functional design for turning sheet pans into stacking racks.

I bought a box and have been using them extensively on events since the show where counter and shelf space was limited.

Another great application is to use them give some height to buffet tables which are usually flat. Stack a few sheet pans add some draping to cover the pans and suddenly you are escaping flat land, safely.

Suggest you order a box or two of each size and add them to your culinary tools arsenal.

Cocktail Rimmers    www.cocktailrimmers.com

Rimmed cocktail glasses especially for specialty welcome or signature cocktails at events present an incredible visual, tactile-tasty garnish which instantly increases the perceived value to guest.

With over 30 prepared varieties of colored, flavored sugars and salts makes this the one stop shop for cocktail rimming. Every color and flavor I had been challenged to create and experimenting with over the past few years was here. Great, now I can move on to something else. 

 I love the Wrap-N-guard for at least two ideas; a built in nice stainless steel stylish wind screen — which comes in handy on windy days for outdoor events, plus the space saving design that require less space for transporting chafing dishes.

Space saving at first, doesn’t seem like such a big idea…until you try packing 26 chafing dishes for a large event. The space taken up is huge. Or if you are trying use one van to deliver several hot lunches to be served from chafing dishes. The space saving and bulk reduction helps a lot. 

 
 

 

New Misty Stix

 MistyStix                  www.dryiceflordia.com 

 

Having been challenged at some events like large outdoor weddings on hot summer afternoons in Southern California with getting 200 cold Moijtos or Margaritas served quickly to thirsty guests as the ceremony concluded.

Faced with no freezer or cooler and limited resources; time and staff – I often inserted small pieces of dry ice into the drinks, to cool and not water down the cocktails. The icy smoke cascading off the glasses always looks so inviting. However my dilemma was always guests grabbing a cocktail too soon and burning their lips on the pieces —  I was often fishing out the larger pieces as the trays left for passing.

MistyStix solves the problem. The capsule stirrer holds the dry ice and preventing burns from the dry ice. The unit can we washed and reused.

BTW the way I also learned of this terrific site for locating dry ice anywhere in the world www.dryicedirectory.com something to add to your computer and cell phone favorites.

Truffly Made   www.truffymade.com

What I liked best was the simple clean mold designs and a willingness to help and even create custom molds. I told the rep in the booth of my quest for round ice spheres. He promptly showed me a sphere mold that was just over and 1” in Diameter.

He provided me with samples for testing. Now I’ll be ordering a few molds to make smaller ice spheres for some special cocktail and drink events.    

 

Vanilla Fig Balsamic Vinegar

Gourmet Blends         gourmetblends.us 

There’s a lot of good Balsamic vinegar floating around these days. Some OK, some good and what I found here had an exceptional clean, wholesome, satisfying taste — I dreamt for a moment I was standing in an aging room somewhere in Modena, Italy and that we were lucky to sneak a sample of something that had been waiting 12 years just for this moment!

The quality is high and the blends such as vanilla fig are sensational for dressing up some strawberries, persimmons and ice cream!

Best part two parts the boys can ship on large volume packaging – so you don’ have to fool around with all the smaller bottles and they work with you to create and work out the details  for special unique gift packages to give to clients!

Summary

As mentioned in the start of this post — I listed just some of the more interesting booths I saw at the trade show. Can’t wait to put to use many of the new and different ideas I found.

Mark your planner now for next year: February  26 – 29 th 2012 in Las Vegas, NV. 

Hope to see ya’ there!

P.S. Want more information on Catersource 2012?  Here’s where to go:      
                                         http://www.catersource.com/conference-tradeshow

 

 

“Pass The Salt and Pepper Please”

If you are “On the Floor” as I am often, at catering events you hear this request a lot.

Despite the best quality ingredients and the magic of a talented chef — some guests still want salt and pepper on their food. Yes, some have been known to sprinkle salt and pepper before  tasting the food. I refer to that as “Asalting the food.”

Reasons for adding salt and pepper to food include; being food snobs, old bad habits, damaged taste buds due to smoking, or a guest claims to add salt to prevent dehydration on a hot day. Some guests like the aid to digestion that back pepper provides and some simply enjoy black pepper’s savory warmth.

Even though black pepper is the world’s most traded spice, black pepper usually is overlooked in the shaker — as some basic mediocre commodity on the table until something happens or a decision is made to kick it a notch or two.

Disaster In The Making

We’ve all seen it…

A guest removes the black pepper shaker top and tries to lightly sprinkle black pepper on their food and ends up dumping most of the shaker out – for any number of unintended reasons. Sometimes these guests want their course replaced because of the pepper dumping.

Good quality table salt and ground black pepper does not belong in plastic, shiny metal bullets, aluminum mini canisters or paper packets mixed in with packets of sweeteners for coffee or tea.

Coronita Mini Salt & Peper Shakers

If you’re serving BBQ or Baja style fish tacos — OK then I’ll opt for the smaller Coronita beer bottles as shakers because that fits with food theme and decor.

However in more formal service, salt and pepper shakers need to be glass or crystal, clean and polished; meaning the holes are not clogged, no water spots, food particle or smeared fingerprints from the last week’s event.

Good etiquette suggests that two salt and pepper shakers be on one 60” round table — one of each shaker per four – five guests. The shakers need to in the same location on each table — say at 3 and 9 o’clock.

There needs to be enough fresh salt and pepper in the shakers, so the guests don’t have to ask for more.

Why Are Guests Removing The Tops Of Black Pepper Shakers?

The reasons include; the shaker was overloaded, the contents are compacted from over filling or expanded grains from absorbing moisture, the shaker holes are clogged (dirty), or the ground black pepper is larger than the holes in the shaker top.

The last point escaped me till a member of the staff, pointed it out one day after replacing two elegant plated entrée’s. Tim said, “Look here, the ground pepper in the shaker is larger than the holes in the shaker top. How are the guests supposed to shake the pepper out?”

I replied, “Good Point. I never saw that. We must work on a solution and make it better!”

We did. Here’s what we discovered and the course of action taken.

I talked with the Executive Chef. We spoke at length to several suppliers and became more knowledgeable on table salt and ground black pepper.

After considering options we made some decisions. Then we established some written standards and procedures to provide an above average experience for the guests, regardless of location, menu and serving staff. We wanted quality ingredients, an over-the-top guest experience and consistency at all events. 

What’s Inside Counts!

As for table salt in most cases, pure anodized shaker salt is the choice.

If you are going high-end or looking to truly enhance the guests dining experience consider finer (smaller) ground Kosher or mediterranean sea salt.

The taste of either is cleaner and there are no additives as in iodized table shaker salt. Make sure that the salt in the shaker will pass thru the holes in the shaker top.

Some Back Ground On Black Pepper:

The word “pepper” is ultimately derived from the Sanskrit pippali.

The English word for pepper is derived from the Old English pipor.

Black peppercorn

 

Black pepper comes from the dried ripen berries of the pepper plant (Piper nigrum), a climbing vine in the family Piperaceae. The plants are native to India’s Malabar Coast, where the Malabar pepper and Tellicherry pepper hail from.

Tellicherry is a higher-grade pepper, made from the largest, ripest 10% of fruits from Malabar plants grown on Mount Tellicherry, hence the name. Tellicherry has just a bit more warmth, zing and earthy aroma.

Currently Vietnam is the world’s largest producer and exporter of pepper, producing roughly 34% of the world’s black pepper crop. Black pepper is also grown in Indonesia, Brazil and a few other tropical regions.

So depending on where the black pepper was grown will have influence on how it tastes. Check your sources and origins carefully. The French have a term for this called “Terroir” The literal translation is how the earth, water and air — the growing environment affects the taste of fruits, vegetables, meats, poultry, seafood, etc.

The fruit, known as a peppercorn when dried, is approximately 5 millimeters (0.20 in) in diameter, dark red when fully mature. Although we are focusing here on ground black pepper — I’ll mention briefly about the other peppercorns. We’ll talk about using freshly ground black pepper in grinders in another blog post.

 

 

Black and White Peppercorns

Black peppercorns: Are picked when green and dried in the sun until they turn black.

White peppercorns: Ripen on the vine, the berry is fermented and its red-brown skin is removed. Be careful as some unscrupulous suppliers have been known to bleach the peppers to avoid the peeling step.

Green peppercorns: Are picked while green and not yet ripe. They are then freeze-dried, dehydrated or packed in brine or vinegar.

Pink peppercorns: Are the dried berries of the Baies rose plant, mostly grown on Reunion and Madagascar. The Baies plant is native to South America not India, and really isn’t a pepper plant.

Black pepper like coffee is being cultivated in small batches around the world. Recently an organic black pepper crop from Ecuador arrived. Great earthy taste, however the heat intensity is just not suitable for table service. Watch for new developments as it seems closer to the equator is better for growing and more heat!

Many things have been used to extend pepper, including juniper berries, pea flour, mustard husks, and papaya seeds. Check the quality carefully.

 

Getting Your Salt & Pepper Shakers Outta’ The Weeds!

Gather all the salt and pepper shakers used for guest table service.

Line them all up like attentive soldiers. If you have different styles and heights, separate them and then decide on only one style. Get rid of the mismatches, obsolete units and replace with matching shakers – so all your shakers are the same.

As the shakers degrade over time this allows for scavenging tops and bases as you replace providing you stick with the same design and supplier.

Order some extras (back ups), as shakers have a tendency to wander off. Be sides good stylist salt and pepper shakers are not very expensive unless you go for crystal.

Samll Pepper Shaker

I like smaller shakers. Smaller shakers contents are fresher and they are less obvious on the table.

TableCraft makes several nice shakers. (http://www.tablecraft.com/storefrontB2CWEB/browse.do?action=refresh_browse&ctg_id=759&root=747&dispatch=itemdetail)

If you decide to get rid of all your current salt and pepper shakers spend some time looking around for a size, style, design that you like and price that makes sense and assurance that the manufacturer will be around. Once I found some great styling shakers at Ikea. A large quantity was purchased only to find out nine months later the line was discontinued.

Some manufacturers make the holes in the pepper shaker top just a little larger than the salt shaker tops – check and sort accordingly.

Some others add more holes for the pepper or for the salt. The jury is out on which goes in what shaker based on the number of holes. Just go with what you like.

Dump out all the salt and pepper. Inspect threads on the shaker and top for spice accumulation and plugged holes. A wooden tooth pick, a stiff tooth-brush, and a small container of warm water are good for cleaning the messy threads and holes out. 

Inspect the glass shaker and tops. If a shaker is chipped, scratched, the top dented, rusty, or corroded replace it.

Pepper and salt more so, absorbs moisture which causes the contents to cake up and not shake out – so the salt and pepper needs to be replaced at least once a quarter. In locations more humid and closer to the ocean — you need to refresh the contents more often.

Soak all the shakers to loosen all the accumulations and then pass the shakers and the tops thru the dishwasher for a good cleaning.

Make sure the shakers and tops are completely dry, before refilling.

Now is a good time to make sure the holes are clear, as sometimes pepper grains become lodged in the shaker top holes.

Polish the tops of the shakers. A soft polishing cloth composed of a cotton flour sack works really well.

Bed, Bath and Beyond is a good source if you don’t have some. http://www.bedbathandbeyond.com/product.asp?SKU=14667172. There are several other good uses for the cotton polishing cloths which I will cover in another blog post.

Fill Up

Start with clean hands.

Place two grains of dry uncooked rice to the salt shakers to absorb moisture.

A large wide mouth squeeze bottle or small mouth funnel with a teaspoon will make filling the shakers faster. Avoid over filling and leave some room at the top for the contents to shift when the shaker is turned over and shaken. Having a ½ sheet or hotel pan to collect the overflows and helps keep the work area clean.

Size Does Matter

What ever ground black pepper you decide on must fit thru the holes on the shaker top.

Get some samples from your suppliers to taste and test to see that the ground black pepper passes thru the shaker top holes.

A good supplier will ask what type and size grind you are looking for. Usually pepper grinds are classified or based on passing thru a shifting mesh.

Mesh is a term that refers to the number of openings per linear inch in a sifting screen. A fine grind, such as a 30/60 mesh, would sift through a screen with 30 openings per inch, but would stay atop a smaller screen of 60 openings per inch.

Coarse dustless grind: 20/30 mesh, many people prefer this grind of pepper to the shaker grind; the slightly larger-sized grind seems to have a little stronger flavor, yet it will still fit through a standard pepper shaker hole. Be sure and check though.

Dustless grind: 30/60 mesh; is a very popular ground black pepper.

Here’s a great example from Penzeys Spices.

http://www.penzeys.com/cgi-bin/penzeys/p-penzeysgroundblackpepper.html

Transporting Salt And Pepper Shakers To And From Off Premise Events

Depending upon the number of guests in attendance determines the amount of shakers needed – remember budget two each for each table. Look back at your event guest counts and sort the events into size groups say 20-60, 50-120, 200, 250, 300, etc.

Standardize on the shaker packing sizes. If you send an extra here and there, it’s OK. This will allow you to pack the shakers in advance, therefore not having to count them each time you go to an event. You just grab a box(s) based on the guest count and go!

Get rid of the cardboard boxes. They get wet, soggy, trashed and if the shaker inside turns sideways or over — you have salt and pepper all over.

Salt & Pepper Transport Containers

Get some airtight food storage containers like those found at organize.com (http://www.organize.com/lolofostcosh.html). These are great for transporting the shakers to and from events.

Label the containers “Table Salt and Pepper Shakers” and the name of your catering company. Why “Table?” Because special interactive station-buffets set ups will be using a different types of finishing or flavored salts and peppers and you really don’t want table salt and pepper — so the “Table” designation avoids the confusion and embarrassment later.

Maintenance

The salt and pepper shakers need to be inspected after each event and made ready for the next usage. This falls under side work and is a great way to fill time for staff waiting around for the next assignment or in between pickups and deliveries.

A few minutes of inspection, top off and cleaning and polishing gets you already for the next event.

Summary…

Seems like a lot of attention to salt and pepper shakers.

Yes, however we were surprised first by the response from the serving staff and then from guests who noticed the attention to details and for making this small aspect of service better, than before.

Hold on to your aprons,

Let There Be Light!

A lit flashlight

Image via Wikipedia

“Oh no, one of my earrings is missing.”

“Excuse me; I just lost a contact lens.”

These two situations are familiar comments heard by banquet and catering staffs often. They always include, “Can you help me find it?”

In another instance, staff was finishing clearing the salad course just served to 250 guests. With out warning — the lights went out. There was only lighting from a few candles on the tables, and that eerie green glow of the emergency exit lights. 

Reaching into my pocket, I pulled out my flashlight (Known as a “Torch” in the UK) and turned it on. Across the room several other serving staff did the same. We continued service and provided special assistance to the guests till the power was restored in about five minutes. It seemed longer though.

The host asked to see the event Captain. The host said to the Captain, “Thank you and your staff for saving my party” They shook hands and the host handed over an extra $20.00 cash tip to each server who had a flash light.

A week later, a guest from this party called and booked another event and remarked to the sales person, “I was at the party last week when the lights went out for a few minutes. I don’t want to take chances – I know your staff is prepared.” 

Always carry a small AA sized flash light when working on events in any capacity. Not a penlight or a “D” cell. When I am responsible for staff — I always tell the staff to bring to bring a flash light — it’s a condition of future employment. I also tell them to bring a good attitude and few other tools — which will be cover in another blog.

Staff has walked guests to their cars across dark parking lots. Assisted guests up and down stairs, and directed traffic. Often there’s a nice tip, some times not. This random act of thoughtfulness and kindness is always remembered! Think of it as making a deposit in the “good deeds” bank account.

Often off-premise catering is code for “anything can happen.” Being prepared will make a big difference especially if there is an emergency.

How much does a good flash light cost? Less than $20.00. Get the Maglite® LED. The light is brighter and the unit is very durable. Bring two extra batteries for back up.

If you are loading trucks the headband accessory is also nice to have because you don’t have to work and carry the flashlight in your mouth. If you are loading and unloading trucks often, get a LED headlight. Better yet get the trucks and vans outfitten with work lights.

Remember: Turn one battery around — so the light doesn’t turn on by accident and burn out the battery.

Broken Glass trick: Some guest thinks it’s real cool to go out on a crowded dance floor bare foot and then drop their drink.

When you are sweeping up the glass, position your flash light parallel to the floor. The flashlight beam will reflect the chards of glass, making it easier to see the broken glass pieces scattered around during clean up!

Having a flashlight doesn’t seem like such a big deal. Having a flashlight is a point of difference. The flashlight is a way to distinguish or differentiate your self, your staff and company from others. Having a flashlight will may a huge difference, especially when the lights go out.

Hold on to your aprons,

Vas Das Über Goal? (What Is The Primary Goal?)

You are standing at the pre shift-event meeting and the event Captains closing remark is,
“OK everyone, let’s have a good event today.”

Sounds like the usual lack luster pep talk approach to inspiring staff to do their best during an event. Come on, what kind of lazy direction is that? I have heard more inspiration and direction from little league coaches.

Of course you could resort to traditional verbal trashing and threats of dismissal. These dark ages’ management techniques are losing their effectiveness on today’s better educated serving and bar tending staffs.

If you carefully read online event reviews for caterers or venues, the comments gravitate towards the quality of service provided.

That’s where the complaints and praise about service are usually listed for the entire world to see. Go look online at the reviews for the company where you work at and competitors. Staff taking a slightly different approach would have eliminated most of the “poor” review postings.

Seldom are comments posted about lousy food. Sure there are some. I have actually worked events where food served was not up to the usual 5 star expectations. However, because the service was so friendly and attentive — no one cared too much that the food was off.

The goal for the serving and bartending staff needs to be different from just racking up hours and tips. Often event staffs are charged with several goals or priorities such as keep the guests from getting to drunk or to keep the overtime down.

Event staff needs an “Über Goal” a guiding principle or super or primary goal to aspire towards. This above all other goals helps to prioritize and focus the service on the guest’s first, and other goals as secondary.

Any number of directions can be given to help guide the staff. My favorite and most effective “Über Goal” is, “Every interaction with each guest, needs to be positive from the guest’s point of view.” That’s what counts at the end of the event.

The Japanese term “Ichi-go ichi-e” (literally “one time, one meeting”) describes a cultural concept associated with the tea ceremony. The term is often translated as “for this time only,” or “one chance in a lifetime.”

Remember: Pay attention to the moment, don’t blow it — make the best of it! An event last a few hours, memories (Bad and good) last a life time.

Focus on the Über goal. This focus guides staff to make the right decisions, so the overall event is a success. This practice leads to less corrective action conversations and more lavish praise and positive enforcement comments! Everyone is a winner here.

The staff will surprise the guests, themselves and their managers, because the staff will take it upon themselves to look for opportunities to provide elevated levels of service and random acts of kindness. The guests will rave.

Here’s few pointers…

 “A good hockey player plays where the puck is. A great hockey player plays where the puck is going to be.”Wayne Gretzky

Anticipate Guests Needs

Where are the guest rest rooms, coat check and bars located? Is there a stand to hold wet umbrellas? Are extra flatware and napkins readily accessible during service? Is Ranch dressing around for the children’s meals?

I worked with a planner who provided bushel baskets stuffed with rolled up inexpensive throws from IKEA. These cool weather throws were always a big hit at parties close to the ocean and during late summer or early fall gatherings everywhere.

Give some serious thought to anticipating the guest’s needs in advance of the event. Once you start it becomes easy, fun and rewarding and your brain will offer up some more ideas, providing you act on them!

Next time you attend someone else’s event as a guest take notes — you might see some good service practices to include in your bag of tricks or perhaps some actions to avoid.

Reacting to Guests Needs

Stop; what ever you are doing, or finish up if you must, whenever a guest make a request or ask a question.

Look; at them. Make eye contact. Give them your undivided attention as if nothing else in the world mattered at that moment, because nothing else does. Now is a good time to stop the twitter update and put the cell phone away.

Listen; to what they are asking and or telling you. Repeat the request back to them to confirm and make sure you got it. Some times they change their mind. “You would like a Martini. Do you prefer Gin or Vodka?” is an example.

Respond; 99% of the time the answer ought to be along the lines of, “Of course. No problem. Happy to accommodate you. It will be my pleasure.” Some very few times it will be, “I need to see what I can do for you. I will be back shortly.”

Confirm; once the request has been fulfilled, confirm completion with the guest and ask, “Is there any thing else?” This is the important because the guests sometimes have a second request; they change their mind or want to talk with you for a minute offering a compliment or maybe even a nice tip!

Perhaps I’ll create an acronym for this procedure. I’m open to ideas.

Golden Rule Application

Treat each guest as you would like to be treated — and kick it a notch when you can!

The valet for example: Open doors; greet and welcome guests with a smile, and provide direction to the event if it is not obvious. The same goes for when the event is over. First and last impressions make a big difference.

Don’t forget to have fun. If the event staff is having fun, the guests will have more fun and everyone on staff will feel good about their actions at the end of the event!

Hold on to your aprons!